Sales and Marketing organizational alignment in MedTech
Background and Objectives
- Existing organizational structures assessment.
- Strategic plan analysis, identification of needed capabilities and benchmark analysis leading to the definition of a new set of Sales and Marketing “Roles Archetypes”.
- Definition of future roles and responsibilities for each archetype.
Organizational structure design
- Ideal Sales & Marketing organizational models identified including EMEA teams and country teams.
New model implementation
- Target model and transformation roadmap.
- Financial plan.
- KPIs framework design and 1st year implementation support.
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